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Doing Business in Southeast Asia: The Case of Singapore

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Opportunities to tap into the Southeast Asian market are fast becoming a trend.

Revenues of organisations based in this region have grown from 7.5% in 2014 to an estimated 9.3% in 2015. More growth in Southeast Asia is expected in 2016 and beyond.

Singapore is specifically a natural base for regional outreach. Why is this?

  • It is ranked as the world’s number one business-friendly economy in the world, according to a report by The World Bank and International Finance Corporation.
  • It is home to over 150 international organisations and more than 7,000 multi-national companies with regional operations.
  • Its strategic location connects it to the world’s biggest market, with more than 100 airlines flying to 300 countries worldwide and has access to 4 billion people within a 7-hour flight radius.
  • This modern, cosmopolitan city also boasts excellent connectivity throughout the region and to the rest of the world, state-of-the-art operations and logistics infrastructure, leading meeting and convention facilities, and strong and stable financial and geo-political status.
  • It is coupled with multi-ethnicity and cultural diversity that offers any newcomer an unforgettable experience.
  • It is well known for its effectiveness, reliability and a consistent enforcer of intellectual property rights – key ingredients for any association keen to establish a presence in the country.
  • The government is vastly pro-investment, maintaining a competitive tax strategy and a number of incentive programmes to encourage and assist in supporting both profit and non-profit organisations.
  • It is ranked by the Union of International Associations as the Top International Meeting Country in 2011, Top International Meeting City for five consecutive years, and Asia’s Top Convention City for 12 consecutive years by the International Congress and Convention Association.
  • With over 50,000 hotel rooms and home to many regional corporate offices, the republic is well poised as a “gateway” to Asia.

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