When it comes to building a powerful and captivating experience for delegates, there is no one-size-fits-all solution. While a significant part of full congress management services includes – amongst others – choosing the right venue and accommodation, as well as ensuring a streamlined registration and abstract handling process, what event professionals are eagerly trying to avoid is the “been-there-done-that” feeling amongst attendees.
For this reason, leveraging the power of interactivity during sessions can make a big difference in the overall look and feel of your conference, as it is a catalyst for increasing the level of delegate engagement and impact.
So, how can you make your conference sessions more interactive? Here are a few tips to keep in mind and tailor to your overall strategy:
- Make the most out of your event technology. Empower delegates and interact with them through tailor-made apps, which not only enable communication and encourage networking, but they also facilitate the exchange of expertise and knowledge.
- There’s no interactivity without live discussions. When planning the sessions and overall flow of your conference’s content, make sure to allocate some time for fruitful discussions. Q&A sessions and live polling are two quite effective ways to spark conversations amongst delegates and hold their attention throughout the congress, while increasing their level of engagement.
- How powerful is your storytelling? The moderators and speakers are the backbone of your conference, so it is crucial to choose them strategically in alignment with the type and volume of your delegates, in order to motivate, inspire and educate them.
- Re-energise your audience with entertainment. No matter how engaging or educational your main sessions are, delegates will enjoy small, entertaining breaks, which will give them the right amount of energy-boost to stay captivated and engaged throughout the entire conference’s duration. Furthermore, it is a great way to re-spark their attention by maintaining an energised and vibrant atmosphere in the room.
By following these steps and incorporating them into your overall strategy, you enhance the learning opportunities of your delegates, create an immersive and impactful experience and ultimately pull off a conference that your attendees will remember.
Whether you are interested in uplifting the overall experience, boosting participants’ engagement or activating your target audiences, MCI can help you achieve your goals. For more visit us here.