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Event Professionals Basics: How to Best Prioritise Planning


When event professionals are immersed into planning mode, there are numerous aspects to consider and challenges to tackle. Especially when planning is linked with collaborating with different stakeholders, time management and prioritisation are now beyond soft skills; they become imperative tasks to handle.

Here are some valuable tips to help you keep calm under pressure and handle any demanding situation more efficiently:

What is your overarching vision?

It is important to identify and clearly document the purpose of your event and set concrete goals that align with your vision. By doing so, you practically create the roadmap of what needs to be done that will also support you and your team in making decisions faster and more efficiently.

Set up a robust time-frame

Try to avoid being carried away by endless to-do lists. Even though tasks will eventually start piling up, it is essential to establish deadlines, rather than to-do lists, as they are easier to prioritise. Furthermore, seeing a chronological progression of your objectives can assist in visualising your end-goals and reaching your target.

Keep assessing tasks

Understandably, not all tasks require the same investment in time and effort. Make sure you frequently assess the importance and urgency of your activities and proceed with evaluating how they are contributing to your event strategy.

Expect the unexpected!

Even if you think that you have planned everything down to the tiniest detail, it is practically impossible to avoid challenging situations or prevent a crisis from breaking out. As there will always be urgent matters to address along the way, it is paramount to keep control and not lose focus of your goals and targets. Make sure you remain flexible even during demanding times and keep in mind that you are always able to re-prioritise whenever the situation calls for it.

Whether you are interested in enhancing the overall event experience, boosting participants’ engagement or activating your target audiences, MCI can help you achieve your goals. For more visit us here.

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